3 Design Tips for Creating Signs That Attract Customers

By Entrepeneur In this tech-centric, high-paced world, we’re often talking about advertising and marketing online and over mobile. But when it comes to really grabbing people’s attention, sometimes a good, old-fashioned sign can be your best bet. More than half of small-business owners find in-store signage and graphics effective in attracting customers, according to the […]

Designing Effective Outdoor Banners

Outdoor banners have long been used as a way of promoting an organisation or event to a large audience. However, they are only going to be effective if they are properly designed. Aspects such as typeface, colour choices and size can all have an impact on its ability to attract people’s attention and persuade them[…..]

Announcing the Pantone Color of the Year 2019

PANTONE 16-1546 Living Coral By Pantone.com An animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge Vibrant, yet mellow PANTONE 16-1546 Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment. In reaction to the onslaught of digital technology[…..]